About Course
The main goal of the course is to help students master a new specialty and find a job within 1-2 months after completing the course. The course is divided into two parts: Part 1 – We study the necessary set of tools, skills and abilities of an Instagram specialist. Part 2 – We package ourselves as an Instagram specialist, learn to write selling headlines and start looking for potential employers. The course is suitable for any level of training.
What Will You Learn?
- You will learn how to properly design Instagram and get more subscribers from Yandex and Google search
- You will learn the principles of creating selling posts on Instagram
- You will learn how to create beautiful content and automate work
- You will learn to use Instagram as a tool for selling goods and services
- You will learn to develop and promote Instagram for other companies or bloggers for money
- You will receive step-by-step instructions on how to find a job as an Instagram specialist
Course Content
Introduction to the course
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Start
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Resources used in the course
Making a profile on Instagram
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Collection and preparation of information for account registration
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Rules for registering an account for doing business
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Creating an Instagram account from scratch
Content – basics of preparation and automation
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The Content Matrix as an Infinite Source of Post Ideas
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Content plan for a month – we plan posting quickly and efficiently
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Principles of constructing a selling post – 4U technology
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Collecting targeted hashtags
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How to quickly format hashtags
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CTA – Call to Action – how to create, templates
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Creating a content plan for 9 posts
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Automation of posting – SMM Planner
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Using multiple links in your account – TapLink
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Creating icons for Highlights
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Creating Current Stories in Your Account
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We build the correct order of Actual
Content – working with the visual side
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What you need to know to forget the problem of creating new content
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Review of TOP beautiful accounts.
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Tools for finding high-quality and free photos
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How to use Stories to sell
Preparing your account for accepting clients
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Checklist for account readiness to accept clients
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Review of platforms for acquiring subscribers
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How to get your first 1000 subscribers
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Activity service 1 – search for Russian-speaking subscribers
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Activity service 2 – search for foreign subscribers
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Activity Service 3 – a universal tool not only for Instagram
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Masfollowing 2020. What is it?. The pros and cons of mass action technology
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Mass following and action automation service 1
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Communicating with clients via DM from a computer, mailing via DM
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A universal tool for Instagram from autoposting to mass following
Working with bloggers and public pages
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Where to look for trusted bloggers and effective public pages
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Checklist for checking a blogger, channel, public for cheating and bots
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An example of practical testing of bloggers and public pages for cheating and bots
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Using the exchange for advertising
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Exchange for finding the most effective bloggers
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Basic setup of the personal account analysis tool
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How to determine the best time to post for each day of the week
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How account analytics can help increase reach and engagement by 20%
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How to check a blogger using the service. Checking a blogger with 16 million subscribers
Business account and targeted advertising
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Setting up an Instagram business account
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Preparing for targeted advertising
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Basic setup of the Facebook advertising account
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First ad for targeted advertising
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90% of advertising success is the right audience. Basic principles.
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Setting up Business Manager – professional advertising setup
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The most effective way to find hot clients on Instagram
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We create an advertisement for a prepared audience
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Adding new ad display audiences
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The main goal of a targetologist’s work is how to work effectively
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The most important step is analysis of advertising companies
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Targeted advertising – launch from a phone
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Lifehack for setting up audiences to run ads from a mobile phone
How to find a job as an Instagram specialist
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Instagram specialist checklist for finding orders and permanent work
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Plan for finding customers and achieving 50,000 rubles per month in regular income
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How to draw up cases of completed orders. Where can I get the first cases?
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How to Write a Job Proposal to Get 8 Out of 10 Job Acceptances
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Active search for potential customers. How to find your first 100 clients?
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The subtleties of finding a job as a marketer on Profi.ru
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How to find one order per day on FL.ru
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Selling presentation from an Instagram specialist – sells better than any words
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Your personal CRM system – how not to lose customers
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