Excellent Social Media Content Marketing. Secrets of selling content

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Excellent Social Media Content Marketing. Secrets of selling content

About Course

Content marketing is the basis of SMM promotion. The right content is 50% of successful promotion on social networks. This course will help you learn how to create selling content for Facebook and Instagram. You will understand different types of content, learn to write selling texts and engaging stories, master mobile photography and the basics of video editing, and gain practical knowledge of working in Canva. The course is ideal for anyone who wants to gain basic knowledge of content marketing on social networks.

What Will You Learn?

  • Design of Facebook and Instagram pages
  • What is a rubricator
  • How to create a content plan
  • How to form a tone of voice
  • How to write selling texts
  • What is storytelling
  • How to Write an Engaging Story
  • Trending types of content
  • Composition Basics
  • Taking and processing photos
  • Image programs
  • Video editing
  • Programs for creating and designing stories
  • Canva Basics

Course Content

Theoretical part

  • General page moderation rules
  • Working with negativity
  • Selling on social networks
  • Crisis communication

Page moderation tools

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